Bachelor of Arts in Multimedia and Mass Communication - BAMMC

Bachelor of Mass Media (BMM) which is now called as Bachelor of Arts in Multimedia & Mass Communication (B.A.(MMC)) is a media based course. It is designed to provide students with a firm grounding in communication skills. Today Media stands as an attractive career prospect to the youth. B.A.(MMC) teaches you the technical aspects of media and understand the professional proficiency of it in a practical way, through detailed research, lucid writing skills, oral presentation skills and a mastery of various mass communications media in our global information age. It aims to develop ability for critical thinking and creativity. Everyone knows that today Media has reached every nook and corner of the world and has the power to affect people’s lives. Without the expertise of media and journalists, the world might collapse with no one taking the initiative to spread the news from one place to another and keeping the world connected through the thread of humanity.

Now with media explosion getting bigger and spreading its successful wings all over the world, newer callings such as journalism, advertising, film making, editing, script writing, etc are on demand. This course has been properly planned to offer students a concrete ground in communication skills. It has the syllabus which attracts the individual to undertake B.A.(MMC). E.g. Subjects like Communication skills, creative Writing, Visual Communication, Photography,MotionGraphics,Brand Building, Mobile Journalism, Investigative Journalism, Broadcast Journalism, Internet Issues, Digital Media & Global Media helps you broaden your knowledge as well as your future horizons.

  • Giving Quality Education to the students and constantly try to increase their Percentage level in all the Semesters.
  • Conducting Guests Lectures by industry and subject experts
  • Qualified, Experienced & dedicated faculties with innovative ideas and having industry exposure.
  • Good coordination and team work among the Faculties & learners
  • Emphasis on Project-based learning through field work, group work & individual assignments.
AdvertisingJournalism
PhotographerNews Anchor
Creative DirectorJournalist
Event ManagerCorrespondents
Market Research ExecutivePhoto Journalist
CopywriterVideo Journalist
CartoonistBlog Writer
Graphic EditorEditor
Public Relations OfficerColumnist
  • Orientaion: It is conducted to make the students and parents aware about the progam.
  • Parent Teacher Meetings: In an year two PTA meetings are conducted.
  • Online Talent Hunt: The event gave the students a platform to showcase their talent. The competitions for theevents were abstract painting, indoor photography, best out of waste, logo design and instagramreels.
  • Workshops and Guest lectures: Various guest lectures are conductes by the industry experts and academic scholars all round the year.
  • B.A.(MMC) Conference: The program organizes various intercollegiate and national level conferences every year. In 2020 -21 students had organised a conference by the students and for the students. This conference was organised virtually on google meet platform. The topic was “Digitalization – Today’s buzzword Be Ready Be Adaptive”
  • B.A.(MMC) department Tabloid SCOOP BULLETIN: A bi-yearly newsletter is published by the students of BAMMC department. The Bulletin aims to tap the creativity of our students – budding journalists and advertising personnel. It aims to showcase the application of the skills that they grasp in the course of the curriculum. The various articles written by students on social issues, events and happenings of the college and society is published.

Faculty Achievements

Ms. Akanksha Mangavkar (Coordinator)

  • Qualified Maharashtra Eligibility Test (MH-SET) for Assistant Professor from Savitribai Phule University in the year 2022.
  • Appointed as a member of Board of Studies in Mathematics and Statistics, as a postgraduate meritorious alumni nominated by Principal at Vidya Prasarak Mandal’s K. G. Joshi College of Arts & N. G. Bedekar College of Commerce (Autonomous), Thane (West) in academic year 2021-2022.
  • Participated in. Participated and published a paper titled “A comparative analysis of online & offline shopping behaviour of consumers in Mumbai” in the proceedings of One day Multidisciplinary International E-Conference on Innovation And Sustainability-Revitalizing Business Practices Through Quality Assurance & Inclusivity organised by Thakur College of Commerce and Science, held on 18th February, 2022. The paper was published in International Journal of Advance and Innovative Research Volume 9, Issue 1 (VI) January – March 2022 with ISSN Number 2394 – 7780 and IMPACT FACTOR 7.36
  • Participated and presented a Research Paper titled “Conscience of Capitalism” in the National Multidisciplinary E-Conference on “The Rising Perspectives to Sustainable and Creative Economy”, organized by Thakur College of Science & Commerce, Mumbai Department of Economics and IQAC in association with University of Mumbai, held on 22nd April, 2021. The paper was published in International Journal of Advance and Innovative Research Journal with ISSN: 2394-7780 and Impact Factor: 7.363
  • Participated and published a paper titled “Effective Implementation of Entrepreneurial Policies” in absentia at Alkesh Dinesh Mody Institute for Financial & Management Studies at the International Management Research Conference on ‘Global Challenges: India’s Opportunities in Business Adversity’, held on 14th & 15th February, 2020.
  • Appointed as a paper setter and moderator for the subject of Foundation Course for FYBBI at Patkar-Varde College in academic year 2019-2020.
  • Appointed as Moderator in A. E. Kalsekar Degree College of Arts, Commerce and Science for the subjects of Economics, Foundation Course II & Foundation CourseI.
  • Presented and published a paper titled “Changes in Perception of Students Towards News and its Modes of Transmission: A Study of College Students in Mumbai”. Was awarded with Best Paper award at International Seminar on Management and IT – INSEMIT 2016 at IMCOST (2016), published with ISBN 978-93-5202-113-0.
  • Presented and published a paper titled “Perception of Experts towards Suicide and factors leading to Suicide among Students : Case Study” in One Day International Conference on Future Education BHAVISHYA 2016 held on 18th February, 2016; paper published in Volume 1 of the conference proceedings with ISSN 2319-4766 and IMPACT FACTOR 4.889 (2016).
  • Presented and published a paper titled “Perception of women towards entrepreneurship and its avenues with respect to Thane region.” UGC sponsored a two Day National Conference on Women’s Quest for Equality in India held at Joshi Bedekar College. (2015).
  • Worked in various committees and associations.

Ms. Neha Sharma (Core Faculty)

  • Founder and CEO of TwoMads Media LLP which is Digital marketing , Brand building and Ad film making company catering to businesses who possess great potential for growth.
  • Currently pursuing LLB from MKES College of Malad.
  • Visiting Faculty at various colleges for 4 years.
  • Interned with ‘Election Commission of Maharashtra’.
  • Have taught UPSC aspirants, AISSEE aspirants (Sainik school aspirants) various other Defence exam aspirants in Mumbai for the last 7 years.
  • Have taught subjects like “Business studies and Economics” to IGCSE UK board (Cambridge board) students in ‘E-Kids India’ Institute in Mumbai.
  • Worked as Marketing head  with Lafit lighting Pvt Ltd
  • Worked as Sr. Business development manager with P3 Architectural solutions
  • Judged “AD MAD”  an inter college fest organised by BMS department of  Ghanshyamdas Saraf college
  • Have been General secretary of Ghanshyamdas Saraf college

 Ms. Duheeta Joshi (Core Faculty)

  • Participated in the National Conference organised by Thakur Shyamnarayan Degree College and have co-authored 15 papers on ‘Emerging Trends in Media’ in the year 2021-22.
  • Participated in the International Conference organised by Thakur Shyamnarayan Degree College and have co-authored 15 papers on ‘Significance of Research in Mass Media’ in the year 2021-22.
  • Actively associated with the Literary Committee, Magazine Committee, Women Development Cell and Cultural Committee as a faculty in Thakur Shyamnarayan Degree College and Patkar-Varde College.
  • Invited as a judge to the event ‘Extempore’ in Thakur Shyamnarayan Degree College.
  • Published 15 opinion articles in leading publications such as Mid-Day, Mumbai Mirror and Hindustan Times.

Mr. Maitrey Shukla (Core Faculty)

  • Participated in Mock International Conference on ‘Mock United Nations’.
  • Have directed 19 dramas and 10 street plays
  • Authored a book named ‘You beyond Knowledge’ in the year 2023.
  • Invited as a judge for a Drama Competition in Shree L R Tiwari College
  • Freelanced as a host, anchor, model, director, writer and actor with popular brands such as Amazon Prime, Mowgli- The Jungle Book, Disney, Chota Bheem, Get Set Fly Media, Coin Switch Kuber, Green Gold Animation, Toonz, Native Ninja, Infobells, Harsiddhi Films, Powerkids, Pixture Media and P2P Media.
  • Have experience working as a Content Creator, Content Developer, Creative writer, and Screenplay Writer. Client calls, Pitch meetings, leading the team, Supervision, and IP creation.
  • An article was published for securing second position and receiving an award as ‘Mumbai University Pageant’ all over Mumbai in the Mid-Day publication in the year 2018.
  • Represented Mumbai Culture all over India in ‘National Level University Pageant’ and an article and portfolio got published in the magazine highlighting the success achieved.
  • Got published in 19 regional language newspapers across India for writing, directing and acting in a street play on ‘Protecting Animals’ for an NGO named IDA.

Superstars of BAMMC

Ms. Simran Burumudi (Batch 2019-2020)

  1. Selected as a best dancer for Lions Gold Award.
  2. Working and assisting as a choreographer for different events.
  3. Also a Dance, Zumba and fitness instructor.
  4. Currently a participant in dhee kings Queens a TV reality show, Hyderabad.
  5. Best Female Dancer for the academic year in Prahladrai Dalmia Lions College of Comm. and Eco.
  6. Appreciated by Mr. Sameer Anjaan, an Indian lyricist with principal award for winning 15+ Intercollegiate competitions.

Ms. Janvi Tiyan( Batch 2020-2021)

  1. Have acted in a famous TV show Taarak Mehta ka Ooltah Chashma.
  2. Been working as an international model since the past 3 years.
  3. Have worked for OTT platforms like Netflix, Digiflix, MX player as an actress.
  4. Got the opportunity to be an anchor at Olympics 2018.
  5. Awarded and certificated anchor at Mr, Miss, Mrs Mumbai.
  6. Did her first debut on the television screen with Naagin, Kuch to hai on colors channel.
  7. Certified from google for Digital marketing.
  8. Collaborated Digital ads with brands like Skinkraft, skincee, coderiver, Vedix.
  9. Worked with well know actor like Jackie Shroff, Rashmi Desai, Tanuj Virani.
  10. Certified & awarded as a fashion show choreographer.

Superstars of BAMMC

Ms. Harshita Suthar (Batch 2020-2023)

  1. She has won Miss Karma
  2. She has won in mono acting competition in Rizvi College.
  3. She has won in open mike competition in Mittal College.
  4. She has performed as a theatre artist in various colleges such as Karta College, Shankar Narayan College and Vase College
  5. She has won in news reading competition

Mr. Anjaynay Roy (Batch 2020-2023)

  1. Worked as a virtual anchor on volunteer basis for NETRA- Foundation.
  2.  Worked as an associate casting producer for reality show of Star Bharat Mika Di Vohti, refer Doc- 1
  3. Currently Working as an Senior Reporter & Anchor in Entertainment Beat for IANS/PTI .
  4. Worked as a social media manager for All India tour (Energy Swaraj Yatra) through which travelled 140 cities, 800+ places and 6000 kilometers across India via road. Refer pic – 2: my timeline of Google Maps.
Student Achievements
Name of the StudentCLASSACHIEVEMENT TYPEDATE OF ACHIEVEMENTACHIEVEMENT DETAILSRANK
Aditya R mahadikFY BA.MMCSPECIAL03-07-2020Being as a Hod of digital department, handling all the edit work for the collegeFirst
HinithSYBMMACADEMIC22-10-2019HR managementAll members
Omkar HattarkeSYBMMACADEMIC22-01-20201st Rank in SYBMMFirst
Tanya SinhaTYBMM ADVERTISINGSPECIAL07-03-2020Head of Department at National level anchoringHead of the Department
Ganesh KanduFY BA.MMCCULTURAL23-12-2019MORE THAN 10 INTERCOLLEGIATE CERTIFICATES AND 3-4 TROPHIES1st and 2nd
DrushtiFY BA.MMCCULTURAL03-07-2020Certificate making , poster making & in Dancing.First
Pooja Suresh Patil.FY BA.MMCMarathi vangmay mandal05-03-2020Essay writing competition.Third
Abhay Rajesh RathodSYBMMCULTURAL23-01-2020Won treasure hunt , CID ,First
Tushar UnagarFY BA.MMCCULTURAL18-12-2019DLU festivalNo rank jst fun
Veena Namdev HatleSYBMMACADEMIC05-03-2020Second rank holderSecond
Ankit JangirSYBMMACADEMIC22-01-2020B+B+
Ankita JhaSYBMMACADEMIC18-06-2018Writing competitionThird
Sayali Deepak maneSYBMMACADEMIC18-12-2015DanceSecond
Sakshi jaiswalSYBMMOther college nagindas khandwala12-06-2020Quiz competition of financial market of nagindas khandwala80 percent
Muskan SinghSYBMMSPECIAL18-06-2020Volunteer in media mantraVolunteer
Tanmay belvalkarFY BA.MMCCULTURAL18-12-2019Dalmia lions utsav , group danceThird
Sakshi MishraSYBMMACADEMIC05-03-2020Third rank in FYBMMThird
Anjali ShettySYBMMCULTURAL19-12-2019Inter college fashion showsFirst
HinithSYBMMACADEMIC20-10-2019Event management Human resources of interviewSecond
Veena Namdeo HatleSYBMMSPECIAL05-03-2020Principal’s Special PrizeFirst
Drushti NandhaSYBMMDance and Media/Edits21-11-2019Dance and poster making , certificates and postsSecond
Sejal jainSYBMMACADEMIC27-09-2019EPL1st decoration 2nd marketing
Sejal jainSYBMMCULTURAL06-03-2019Best cl1st best cl
Rohini madhukar jadhavFY BA.MMCCULTURAL06-03-2020Win the inter college overall tropys Reena Mehta college ,met college Bandra as well as best cultural member .First
Rohini madhukar jadhavFY BA.MMCCULTURAL06-03-2020Win the inter college overall tropys Reena Mehta college,met college Bandra as well as best cultural member of pdlc.First
Tanmay belvalkarFY BA.MMCCULTURAL08-12-2019Met bhujbal knowledge city , Met college event , metamorphosis , event name : aspire to inspire look beyond , first prize for group danceFirst
Roshni salviTYBMM ADVERTISINGSDVX II28-06-2018Diploma in journalismA+
Roshni salviTYBMM ADVERTISINGCULTURAL16-03-2019Inter collegiate cultural festCertificate of merit
Akshay shuklaSYBMMDepartments events08-03-2020Technical hod in national conferenceHead of the department
NIRMITI PRASHANT NARVEKARTYBMM ADVERTISINGACADEMIC08-01-2020TYB.A.MMC (Advertising) Sem 5First
  • B.A.(MMC) Blog: B.A. (M.M.C.) program students write articles on various themes and it gets uploaded on the college website in B.A. (M.M.C.) Blog section where new aspiring writers get a platform.
  • B.A.(MMC) Conference : The program organizes various intercollegiate and national level conferences every year. In 2020 -21 students had organised a conference by the students and for the students. This conference was organised virtually on google meet platform. The topic was “Digitalization – Today’s buzzword Be Ready Be Adaptive”
  • B.A.(MMC) department Tabloid SCOOP BULLETIN: A bi-yearly newsletter is published by the students of BAMMC department. The Bulletin aims to tap the creativity of our students – budding journalists and advertising personnel. It aims to showcase the application of the skills that they grasp in the course of the curriculum. The various articles written by students on social issues, events and happenings of the college and society is published.

Media Mantra: Media Mantra is a media fest conducted by the BAMMC department in the college. This event gives an exposure to students about various aspects related to media. In the year academic year 2022-23, The theme of the event focused on ‘90’s Era’. Numerous activities were conducted like Sketchography, School Diaries, Pehchana Kya? Bol Bacchan and Back to Back.  Each competition is related with the subjects in BAMMC course.

With an aim to go beyond academics, industrial visit offers students a practical perspective on the world of work. Industrial visits are organized by colleges to students with an objective of providing students functional opportunities in different sectors like IT, Manufacturing and services, finance and marketing. Industrial visit helps to combine theoretical knowledge with industrial knowledge.

Objectives: –

  1. Industrial visit provides students a practical perception on the domain of work.
  2. It gives the students an acquaintance to current work practices to experience theoretical knowledge being taught at their college classrooms.
  3. Industrial visits provides an opportunity to interact with industries and know more about industrial environment
ACADEMIC YEARPLACE OF VISITIndustry VisitedDuration
2022-2023RUDRAPUR NAINITAL, JIM CORBETTPerfetti Van Melle India, IIM – Kashipur1 week
2021-2022CHANDIGARH, KULLU, MANALIInter Solar System Pvt ltd1 week
2020-21No industrial visits were conducted due to the pandemic.
2019-2020NAINITAL-CORBETT, DARJEELING-SIKKIM AND GOAHimalayan Mountaineering Institute (HMI) in Darjeeling

 

Haldwani – Emami and Parle in Nainital

1 week
2018-2019AMRITSAR- DALHOUSIE-DHARAMSHALAVerka Dairy, Tibetan Cultural Institute, A.S Textile.1 week
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Ms. Akanksha Mangavkar – Coordinator

(BA in Economics, B.com, MA in Economics, MA in Philosophy, Mh-SET) 

Ms. Neha Sharma – Core Faculty
(M.A(Hons) in Political Science, BMS) 

Ms. Duheeta Joshi – Core Faculty
(M.A in communication and journalism) 

Mr. Maitrey Shukla – Core Faculty

(Master of Arts in Entertainment Media and Advertisement)

VISITING FACULTY DETAILS

 

NAMESQUALIFICATIONSExperienceSUBJECT NAME
Ms. Samiksha ShindeBMM, M.com, MA2 YearsMedia Gender and culture
Mr. Siddharth ApteBMM (Advertising), MACJ8 yearsHistory of Media
Mr.Gaurang Vikas RajwadkarMACJ, LLM, LLB, M.Com, B.Com, B.Ed., Microsoft Certificated System Engineer9 yearsComputers and Multimedia – I
Mr. Kiran MungekarDiploma in Commercial Art5 Years Experience in teaching and industry experience since 2010Introduction to Photography
Mr. Freddy SingarajBMM, MACJ11 yearsMotion Graphics and Visual Effects – I
Ms. Sangeeta ChaudharyM.com , MBA, UGC NET18 years and 6 years industry experienceCopywriting
Mr. Manoj HedaB.com, MBA8 yearsAgency Management
Ms. Shruti SoniMACJ AND PGDM in Broadcast Journalism9 years and 4 years industry experienceInvestigative Journalism
Ms. Pooja SinghM.A.C.J, M.A (Sociology), PGDMMJ, B.ED, BMM10 yearsJournalism and Public Opinion
Mr. Sheetal PoojariM.Com, B.Ed, Pursuing P.hD8 YearsBrand Building

Scoop march 2022 (Publication): Click here to view

Scoop march 2021 (Publication): Click here to view

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